Horses and Humans Research Foundation Welcomes Newest Board Member – Marcie Wild

By , December 9, 2022

Horses and Humans Research Foundation (HHRF) is pleased to announce that Marcie Wild (formerly Ehrman), has become HHRF’s newest board member.   A lifelong equine advocate, she has presented and published articles internationally related to equine welfare. Marcie has been in the field of Equine Assisted Services for over 20 years, taught at several Premier Accredited …

It’s Been a While – Lots Happening! What’s the News from Schleese?

By , December 8, 2022

Schleese’s Yearly Saddle Giveaway – Deadline Approaches  Dates: Deadline to enter is December 31st at 11:59PM. Winner will be selected at random and announced in the new year (by Jan 10th). Stay tuned on our social media for the announcement. Link: go.schleese.com/giveaway Product of the Month – the Continuum! The Continuum is our Virtual Custom Fit System (VCFS) Dressage …

Horizon Structures Presents Series: Building A Seasonal Use Barn

By , December 8, 2022

by Nikki Alvin-Smith  Seasonal use barns present a different set of design challenges to those of an average barn build. The summers of the Carolinas, Florida and Southern States are often too hot and humid for equestrian pursuits during the daytime. Vacating the premises during summer months and heading to cooler climes further north is …

Bid Now in WIHS Holiday Auction!

By , December 8, 2022

Unique Mix of Special Items for WIHS Friends and Fans Four Days Only — December 8-11  The WIHS Holiday Auction is now open for your bids on a unique mix of items for horse people, from lessons with top trainers and riders, to great getaways, experiences, home decor, and more. Bid Now! Here’s a sampling …

Equine Disease Communication Center Launches New Website

By , December 8, 2022

The Equine Disease Communication Center, a leader in real-time and accurate information about infectious diseases, is proud to announce the launch of their newly redesigned website at https://equinediseasecc.org/. The new site features a clean modern design and improves user experience with resources readily available and more access to information in times of need. When a …

IEA Enters into Formal Partnership with Green Is the New Blue To Support Green Initiatives in Equestrian Sport

By , December 8, 2022

The Interscholastic Equestrian Association (IEA) recently entered into a multi-year formal partnership with environmental non-profit, Green Is the New Blue. As part of the agreement, both IEA and Green Is The New Blue will cross-promote the other organization as well as create specific green initiatives and events for IEA members. Green Is the New Blue …

Brooke USA Celebrates The Carolinas with an Equestrian Style Twist

By , December 7, 2022

Two Successful Signature Programs Set Benchmark for the Organization Brooke USA Foundation (Brooke USA) celebrates a milestone this year with the success of two signature programs, Divertimentos & Dressage and Ponies & Pearls, both setting a benchmark in advancing the nonprofit organization’s mission, raising over $80,000 and $25,000 respectively. The annual events, with plans to …

New 2-Colt Format Announced for Road to the Horse 2023

By , December 7, 2022

Since 2003, Road to the Horse has positioned itself as the industry’s most distinguished colt starting challenge. Creativity and innovation have been key components to the continued success of the event. With that in mind, the colt starting action at Road to the Horse 2023 will not disappoint as fans will see a shift in …

Hot Off The Press Articles – Super Saver Offer From Seasoned Content Writer Nikki Alvin-Smith

By , December 7, 2022

Whether your audience enjoys the excitement of lining up for a Carl Hester Masterclass or the peaceful pursuit of riding in the moonlight across a snow-covered field, the winter season is a chance for riders to refresh, educate themselves and forge ahead with fresh resolutions for the forthcoming New Year. Publishers and business owners also …

Carole Herder of Cavallo Horse & Rider Named a 2022 Enterprising Women of the Year Award Winner

By , December 7, 2022

Prestigious Awards Program Recognizes World’s Top Women Entrepreneurs  Carole Herder of Cavallo Horse & Rider (https://www.cavallo-inc.com) has been named winner of the 2022 Enterprising Women of the Year Awards, an annual tribute to the world’s top women entrepreneurs. Herder is recognized for her leadership at the 20th Annual Enterprising Women of the Year Awards Celebration …

Haygain Sales to Support World Horse Welfare Through December

By , December 7, 2022

Haygain is proud to announce the contribution of 2% of all sales to World Horse Welfare, from Dec. 6 – Dec. 31, 2022.  The contributions will come from the sales of Haygain’s High Temperature Hay Steamers, Forager Slow Feeders, ComfortStall Sealed Orthopedic Flooring and accessories during that period. Haygain is delighted to support World Horse …

Horse Doctors Blaze New Trails at AAEP Convention in San Antonio 

By , December 6, 2022

Solutions to everyday practice challenges with added emphasis on sustainability of the profession took center stage at the American Association of Equine Practitioners (AAEP) 68th Annual Convention in San Antonio, Texas, Nov. 18–22. Attendance reached 4,821 veterinary professionals, students, technicians, guests and exhibitors, with more than 520 additional equine practitioners and students registering for the virtual education …

And The Winner of a Free HAY SOAKER™ Is . . .

By , December 6, 2022

LiftMeUp!, a PATH, Intl. Member Center located in Great Falls, Virginia. The winner was announced November 21st at 3:00pm Central Standard Time on Facebook Live by Wendy Murdoch of The Murdoch Method, the company that recently launched The HAY SOAKER. “With several elderly equine in their therapeutic riding program and four of them diagnosed with …

Keeneland Catalogs 1,509 Horses to 2023 January Horses of All Ages Sale

By , December 6, 2022

Catalog for four-day auction now online Keeneland has cataloged 1,509 horses – broodmares and broodmare prospects, yearlings and horses of racing age as well as stallions and stallion prospects – for the 66th January Horses of All Ages Sale, which will cover four sessions from Jan. 9-12, 2023. The January Sale catalog now is available …

Premier Equestrian & ABI Attachments Launch New Line of World-Class Arena Drags

By , December 6, 2022

Premier Equestrian, Inc., the experts in arena footing, and ABI Attachments, the experts in arena maintenance equipment, announce the release of a new line of world-class arena groomers for synthetic surfaces. Premier and ABI have combined forces to co-develop a modern line of arena drags unlike any other on the market. The new lineup is …

Safe Travelling with Equine Guelph’s New Resources

By , December 6, 2022

“A very near-accident with my horse trailer was a wake-up call for me,” says Gayle Ecker, Director of Equine Guelph. “It showed me clearly that I didn’t know what I didn’t know about safety while trailering a horse! Hearing similar stories from others prompted me to propose this course to my team and all agreed …

NRCHA Opens Internship Applications for 2023 Celebration of Champions

By , December 5, 2022

The National Reined Cow Horse Association (NRCHA) opens internship applications for the 2023 Kalpowar Quarter Horses Celebration of Champions in Fort Worth, Texas, February 10-20. The NRCHA is looking to fill four internship positions; Awards and Youth, Media and Marketing, Show Secretary, and Sponsorship and Special Events, for the upcoming Celebration of Champions. Each of …

2022 Horse Stars Hall of Fame Nominations Open

By , December 1, 2022

The Horse Stars Hall of Fame was established by the EQUUS Foundation and the US Equestrian in 2013 to celebrate the extraordinary talent of horses and the magical bond between horses and people. Nominate an Extraordinary Horse! The EQUUS Foundation inducts horses that have had a life-changing impact in public service or on the public’s perception of …

Need More Leads?

By , December 1, 2022

By Ashton Kirkeide, Chief Listener, Black Horse Marketing Is your website generating leads for you? Are they the right people for your service? When you offer a service, getting leads can make a big difference in your bottom line. If you’re a farrier, someone thinking about buying a horse next year isn’t a great lead. …

Pony Club to Offer Educational Opportunities at the 2023 USPC Convention Sponsored by Stephens College January 18–22, 2023

By , November 30, 2022

The United States Pony Clubs, Inc. (USPC or Pony Club) invites equestrians of all ages and disciplines to attend the 2023 USPC Convention sponsored by Stephens College, hosted by USPC and the Midwest Region, taking place January 18–22, 2023, in St. Louis, Mo. The event will offer a blend of in-person, live streaming, and on-demand …

Six Impactful Equine Research Projects Supported by The Foundation for the Horse

By , November 30, 2022

The Foundation for the Horse has awarded $110,277 for six innovative equine research projects conducted by AAEP-member graduate students, residents, or postdoctoral fellows. Over the last four years, The Foundation has provided $436,675 to support meaningful equine research by up-and-coming investigators as it continues to help pioneer medical advances in equine health. “Scientific discovery and …

The Foundation for the Horse Announces $11.4 Million in Support

By , November 30, 2022

The Foundation for the Horse, which in 2020 initiated its first-ever campaign “Taking the Lead – The Campaign for the Horse,” has announced $11.4 million in campaign gifts and commitments, surpassing its $10 million goal. The announcement was made during the recent American Association of Equine Practitioners Annual Convention in San Antonio, Texas. The three-year …

Holiday Shopping for Horse-Lovers on EIE

By , November 30, 2022

Now is the time when everyone shops for the holidays – mostly online!  EIE can help! Buy and sell everything from stocking stuffers to equestrian estates in the EIE Classifieds! That lovely horse statue you bought years ago has been gathering dust. Dust it off and list it on our classifieds! List your books, dishes, …

Join-Up International Celebrates a Quarter Century of Service

By , November 30, 2022

Join-Up International (EIN 77-0459889) is a 501(c)(3) non-profit founded in 1997 by Monty and Pat Roberts and dedicated to promoting gentle, effective alternatives to violence and force in both equine and human relationships. The mission is to help Veterans, first responders, at-risk youth and other vulnerable populations find healing through the experience of Monty Roberts’ globally acclaimed Join-Up® and other equine-assisted activities. 2022 has …

FITS Riding, Ltd. Acquired by Owners of REDINGOTE

By , November 30, 2022

Allison Malenfant and Connie DeMaio, the founders of REDINGOTE, the women’s outerwear brand known for its signature one-piece jumpsuit, are announcing their acquisition of FITS Riding, the famed breeches company beloved by dressage riders, endurance riders, and eventers. FITS is known for its patented PerforMAX™ full seat leather technology, which has two US patents and …

We Need Your Clothes! Help Make Dreams Come True for Deserving Riders!!

By , November 30, 2022

We’re just coming through the busiest season ever for The Rider’s Closet, and we’re putting the word out to our equestrian friends that our inventory could surely use some replenishment before the next rush of requests comes in. We get many heartfelt notes from recipients letting us know just how much receiving equestrian gear from us …

Monty Roberts’ New Series on Retraining the Off The Track Thoroughbred 

By , November 30, 2022

Monty Roberts is the ultimate horse behaviorist. Whether the issue is how to encourage a horse to want to do something, or conversely how to overcome a remedial issue, Monty is called on by some of the greatest horse persons on earth to help. In his latest series on his Online University  Monty works with Missy …

Does Your Horse Need Professional Help?

By , November 30, 2022

Why might you and your horse need help from a professional trainer in the first place? Julie Goodnight delves into this complicated question and what to expect on the latest episode of Ride On with Julie Goodnight. “I’m often asked to recommend a trainer or how to find a trainer, but the world’s too big …

Old Friends, New Adventures & New Horses

By , November 29, 2022

New Episode of Ride On with Julie Goodnight Out Now When it comes to our journeys with horses, nothing beats the lifelong friends we share with them along the way. Julie Goodnight invites her friend of 25 years, “T” Cody, to chat about their horse adventures together, and her return to horse ownership after a 5-year …

Brooke USA Foundation Celebrates #GivingTuesday with Campaign to Raise Funds for Working Horses, Donkeys and Mules Sold at Poorly Run Equines Fairs in India

By , November 29, 2022

Brooke USA joins millions around the world participating in the global generosity movement on November 29, 2022  This #GivingTuesday, Brooke USA Foundation (Brooke USA) will inspire national generosity from the equestrian community by raising funds in support of Brooke India’s efforts during the more than 600 equine fairs taking place across India. The goal is …

Horse Illustrated’s Brand New Barn Banter Podcast Debuts, Featuring Co-Hosts Raquel Lynn and Susan Friedland with Guests Amy Ellison and Shelley Paulson

By , November 29, 2022

Horse Illustrated kicks off the 2022 holiday season with the debut of its new podcast, Barn Banter. Co-hosts Raquel Lynn and Susan Friedland talk to small business owner Amy Ellison about her holiday rush and equine photographer Shelley Paulson about taking pictures in the Minnesota snow. This episode is presented by Title Sponsor Straight Arrow …

IEA Looking to Improve Financial Aid Offerings Through Support for IEA Benevolent Fund

By , November 29, 2022

Riding horses is a dream come true for many young people.  However, for some families, a little help may be needed in making that dream a reality and this is where the Interscholastic Equestrian Association (IEA) Benevolent Fund steps in to help youth equestrian members and coaches. The IEA BENEVOLENT FUND was established to provide …

AQHA Partners With Montana Silversmiths

By , November 28, 2022

The American Quarter Horse Association is proud to announce Montana Silversmiths as the official silversmith of AQHA beginning in 2023. The American Quarter Horse Association is proud to announce that Montana Silversmiths is the official silversmith of AQHA beginning in 2023. AQHA and Montana Silversmiths are teaming up to bring AQHA members unique products of …

Horizon Structures Presents Series: Making Sense of Barn Building Plans

By , November 28, 2022

by Nikki Alvin-Smith  When it comes to building a new barn the quality and complexity of plans run the gamut from elaborate architect drawn designs to renderings drawn by hand by a keen horse owner or neophyte construction personage. Making sense of barn plans is essential if the outcome of the build is to match …

Multi-Platinum Recording Artist Cody Johnson to Perform Live at The American Rodeo’s 10th Anniversary on Saturday, March 11 at Globe Life Field

By , November 28, 2022

Tickets on sale Monday, November 28th for The American Western Weekend featuring four nights of action-packed entertainment, world-class talent and western sports Teton Ridge, the brand and media company devoted to the iconic American western way of life, announced today that The American Rodeo, the crowning finale of the nationwide rodeo Contender Tournament, will feature …

A Recap Of “Horse Heaven”

By , November 28, 2022

Horse lovers of all ages galloped to New England in November for Equine Affaire. For years, horse enthusiasts and equestrians from all across North America have lovingly referred to Equine Affaire as “horse heaven.”  After all, where else can you spend sunup to sundown being surrounded by all things horse, with some of the country’s …

Find Palm Equestrian Academy’s 2023 Schedule of Events at LynnPalm.com

By , November 27, 2022

With an array of experience in training horses, teaching riders and coaching competitors, Lynn Palm and Cyril Pittion-Rossillon bring a unique perspective using classical dressage principles to any educational platform. Whether lecturing to a vast and varied audience, instructing 10 different riders from recreational to professional or coaching world champions through a dressage test or …

Go Mobile with Palm Equestrian Academy Digital Downloads

By , November 27, 2022

As technology continues to advance, so does the art of educating. In response, over 20 of Palm Equestrian’s Academy’s DVD library have gone digital. For many years, both Cyril and Lynn have heard many riders say, “I wish I could take Lynn and Cyril to the arena with me when I ride”. Well, now they …

Boehringer Ingelheim Announces 2022 Advancement in Equine Research Award Recipients

By , November 27, 2022

Equine infectious respiratory disease and equine asthma syndrome research projects receive $75,000 in funding Boehringer Ingelheim Animal Health announced the recipients of the 2022 Advancement in Equine Research Awards during the 68th annual American Association of Equine Practitioners Convention in San Antonio, TX, November 18-22. The recipients were chosen based on their research proposals centered on …

Horizon Structures Presents Series: Fire Safe Farm Practices You May Have Overlooked

By , November 25, 2022

by Nikki Alvin-Smith  Advice on fire safe practices on the horse farm will often encompass areas of common concern such as moisture content of hay and its storage, provision of evacuation plans and emergency services contact numbers, 24/7 illuminated exit signs, smoke alarms, fire extinguishers, removal of cobwebs from light fixtures, no smoking signs, keeping …

Mustang Magic Tickets on Sale Now

By , November 25, 2022

Tickets are on sale now and going fast for Mustang Magic, two distinctive competitions hosted by the Mustang Heritage Foundation during the Fort Worth Stock Show & Rodeo, January 19-21, 2023. Starting Thursday, January 19, 2023, trainers from across the country will begin their first day of competition in the Mustang Magic Trainer’s Challenge, a …

Rutgers Equine Science Center Announces “Ronald S. Dancer Memorial Scholarship” Named For Former New Jersey Assemblyman Ronald Dancer

By , November 25, 2022

The Rutgers Equine Science Center announced the “Ronald S. Dancer Memorial Scholarship during its 2022 “Evening of Science & Celebration” on Thursday, November 3 in New Brunswick, NJ. The scholarship will be named after former New Jersey Assemblyman Ronald Dancer, who passed away earlier this year. Assemblyman Dancer served as the assemblyperson from New Jersey’s …

National Reined Cow Horse Association Wraps Banner Year with Record-Breaking Snaffle Bit Futurity®

By , November 24, 2022

When the last horse rode out of the historic Will Rogers Coliseum at the 2022 National Reined Cow Horse Association Snaffle Bit Futurity®, presented by Metallic Cat, it closed the door on a record-breaking year for NRCHA premier event entries and purses awarded, and did so in style. For the third straight year, the annual …

Rutgers Equine Science Center Presents 2023 “Spirit of the Horse” Award to Dr. Octavia Brown and 2022 “Gold Medal Horse Farm” Award to Stoneleigh Stables

By , November 24, 2022

The Rutgers Equine Science Center hosted its 2022 “Evening of Science & Celebration” on Thursday, November 3 in New Brunswick, NJ. Sponsored by Mid-Atlantic Equine Medical Center, this year honored Dr. Octavia Brown and Stoneleigh Farms with annual awards. Dr. Brown received the 2023 “Spirit of the Horse” award for her stalwart support of the …

Nikki’s Notes: Pick Up a Good Habit 

By , November 24, 2022

Avant Marketeer Nikki Alvin-Smith Offers Timely Insights For Your Marketing Delight  Raising your marketing ROI (return on investment) is a cross country event not a flat race. The complexities of marketing spend in building a great ROI for business offer a gamut of challenges for even the most seasoned business owner. Successful brand building and sales …

The Sky’s The Limit! Solutions to Protect America’s Horses are Within Our Reach!

By , November 24, 2022

The EQUUS Foundation was born from love of the equestrian sport and the critical need to provide care to horses after their sport careers are over.  This fall marks the start of our 20th Anniversary, and we are excited to announce the largest and most ambitious fundraising campaign in our 20-year history. We have set …

Mustang Discovery Ride Project Set to Finish Up at Point Reyes Beach November 28th with the Team Presenting at the Mustang Summit in Sacramento CA at the 10th EQUUS Film & Arts Fest

By , November 24, 2022

Monday November 28th will see the Mustang Discovery Ride team ride onto the beach at Point Reyes National Park in California, joined by filmmaker Julianne Neal, with J A Media Productions, to film the end of the MDR Project. This amazing journey has been documented from its start September 28th, 2021, on the beach in …

Team FLAIR™ Riders Competing at NFR 2022

By , November 17, 2022

The National Finals Rodeo (NFR) 2022 is right around the corner! The 10 days of competition for the world’s top cowboys and cowgirls in Las Vegas December 1-10 will feature 3 Team FLAIR members:  barrel racers Stevi Hillman and Dona Kay Rule and steer wrestler Dirk Tavenner. Sidelined with an injury at the Cinch Playoffs …

The Last Cowboy Season 3 Premieres November 18, 2022

By , November 17, 2022

The National Reining Horse Association (NRHA) is eager to share the announcement of the Season 3 premiere of The Last Cowboy from Academy Award® nominee and “Yellowstone” co-creator Taylor Sheridan, returning on Friday, November 18th at 10p/8c on CMT. The Last Cowboy takes an inside glance into the lives of the NRHA Professional cowboys and …

EquiMania! Resources For Young Horse Lovers 

By , November 16, 2022

Safety has never been this much fun!  EquiMania.ca is a website full of interactive games and resources geared towards youth wanting to learn more about horses and their care.  There is always something new to learn!  Workplace Safety and Prevention Services (WSPS)  has recently posted a whole new playlist of videos full of tips for …

Certified Horsemanship Association Honored 2022 Distinguished Service Award Recipient

By , November 16, 2022

The CHA Distinguished Service Award is a lifetime achievement award for an individual who has gone above and beyond through the years promoting and upholding the mission of the Certified Horsemanship Association, helping in the horse industry, and believing in all we stand for. The 2022 recipient Jo-Anne Young of Houghton, New York was recently recognized …

EIE Attended the Equine Affaire 2022 and It Was Amazing!

By , November 16, 2022

We were thrilled to attend this year’s Equine Affaire at the Eastern States Exposition in West Springfield, MA, this past weekend. Connecting with old friends, meeting new ones and finding all kinds of exciting new products and services kept us busy! As you can see from the photo gallery below, we were everywhere. It was …

Certified Horsemanship Association Honored 2022 Certifier of the Year and Instructor of the Year  

By , November 16, 2022

Certified Horsemanship Association (CHA) members gathered to participate in the 2022 CHA International Conference in Murfreesboro, TN. During the event, attendees engaged in networking, expanded their knowledge over a variety of equine topics, and honored the highly anticipated award winners. CHA Certifiers are vital in order to continue growing the association and accomplishing our mission. …

A Top Farrier’s Expertise and a Unique Reference for Riders, Trainers, and Instructors

By , November 16, 2022

Trafalgar Square Books (www.HorseandRiderBooks.com) is thrilled to announce the release of two new educational references from leading industry experts. SHOEING THE MODERN HORSE by Head of Farrier Services at the Cornell University College of Veterinary Medicine and instructor at the Cornell Farrier School Steven Kraus, with longtime AHP member and current Vice-President Katie Navarra, is the must-have …

Horses and Humans Research Foundation’s Executive Director Receives Prestigious James Brady Award

By , November 16, 2022

Horses and Humans Research Foundation (HHRF) has some exciting news to share!  Pebbles Turbeville, EdD, Executive Director of HHRF, has won the James Brady Award for 2022! The James Brady Award winner is chosen based on their contributions to the EAS industry in ethical leadership, service, and promotion, as well as their creative ideas and …

Haygain Returns to AAEP

By , November 15, 2022

Supports Foundation For The Horse During Trade Show Haygain returns to the American Association of Equine Practitioners Annual Convention and Trade Show, Nov. 18-22 in San Antonio, Tex. Located at booth #15106 in the Harry B. Gonzales Convention Center, Haygain will have its full line of science-backed horse health equipment on display. This includes High …

Humane Groups Celebrate Pivotal Move in Congress to End Cruelty of Horse Soring

By , November 15, 2022

On November 14th, the House of Representatives approved the Prevent All Soring Tactics (PAST) Act, H.R. 5441, by an overwhelming 304 to 111 bipartisan vote. The Humane Society of the United States and Humane Society Legislative Fund applaud this crucial vote to protect Tennessee walking horses and related breeds from the cruel practice of “soring,” …

Certified Horsemanship Association Honored 2022 Volunteer of the Year and School Horse of the Year

By , November 15, 2022

Certified Horsemanship Association (CHA) members gathered to participate in the 2022 CHA International Conference in Murfreesboro, TN. During the event, attendees engaged in networking, expanded their knowledge over a variety of equine topics, and honored the highly anticipated award winners. Certified Horsemanship Association (CHA) gives many great awards out to its members each year. The …

Statement on Passage of the Prevent All Soring Tactics (PAST) Act

By , November 15, 2022

On November 14th, the U.S. House of Representatives passed the Prevent All Soring Tactics (PAST) Act, H.R. 5441, to help end the cruel practice of soring Tennessee Walking, Racking, and Spotted Saddle Horses. Leaders at Animal Wellness Action have helped lead the charge to enact the PAST Act since 2013, and the measure cleared by …

UK Equine Research Hall of Fame Inducts Four New Members

By , November 15, 2022

Lisa Fortier, Katrin Hinrichs, Jennifer Anne Mumford and Stephen M. Reed are the newest members of an elite group within the University of Kentucky’s Agriculture, Food and Environment. The UK Equine Research Hall of Fame recently selected the new members for their exceptional contributions to equine research. The four were nominated by their peers and …

New PATH Intl. Equine Caretaker of the Year Award Sponsored by Zoetis 

By , November 15, 2022

Zoetis is proud to celebrate staff and volunteers who care for PATH Intl. Member Center equines with new award now open for nominations.  Professional Association of Therapeutic Horsemanship International (PATH Intl.) Member Center staff and volunteers are known for going above and beyond in the care they provide to the horses, ponies, miniature horses, mules …

Valley Vet Supply to Bring Horse Hoof Protection and Health Care Seminar to Kansas State University

By , November 14, 2022

Saturday, Dec. 3, 2022 clinic to further education on hoof care and overall equine wellness Valley Vet Supply is hosting a Horse Hoof Protection and Health Care Seminar on Saturday, Dec. 3, 2022 at Kansas State University in Manhattan, Kansas. Hoof care and animal health leaders EasyCare Inc., Zoetis, and Merck are thrilled to bring …

Are You Creating a Community?

By , November 14, 2022

By Ashton Kirkeide, Chief Listener, Black Horse Marketing Community = Brand Loyalty Great marketing doesn’t feel like marketing. It feels like a community. It feels like a trusted friend. Does content marketing do that? I would say yes! It builds brand loyalty  What happens when you reach your customer with the perfect content at the …

Pony Club to Offer Professional Development Training with Jay McChord at the 2023 USPC Convention Sponsored by Stephens College

By , November 11, 2022

The United States Pony Clubs is offering a special opportunity to get energized and inspired for the year ahead through professional development sessions with guest speaker Jay McChord at the 2023 USPC Convention sponsored by Stephens College, to be held January 18–22, 2023, in St. Louis, Mo., at the St. Louis Marriott Grand. On Friday, …

Keeneland Purchases Historic Manchester Farm

By , November 11, 2022

Race Course and farm share rich history and iconic Bluegrass landscape Keeneland today announced the purchase of historic Manchester Farm, whose rolling hills and iconic barn with distinctive blue-and-white cupolas has provided a stunning backdrop for countless photographs. Located on the northern boundary of Keeneland Race Course, Manchester Farm is one of the most recognizable …

2023 Thoroughbred Makeover to Include Pilot Broodmare Division

By , November 11, 2022

Recognizing the growing need to champion an underserved population of the Thoroughbred industry, the Retired Racehorse Project (RRP) announced today that the 2023 Thoroughbred Makeover and National Symposium, presented by Thoroughbred Charities of America, will include a pilot program for a broodmare division of competition. Recently-retired broodmares will compete alongside traditional Makeover entrants in all …

Nikki’s Notes: Spinning Your Flywheel This Holiday Season and Beyond

By , November 11, 2022

Avant Marketeer Nikki Alvin-Smith Offers Timely Insights For Your Marketing Delight “Marketing campaigns hit home with consumers better during the holiday season than at any other time of year. The prospective customer is feeling more relaxed and affable and is more receptive to the messaging that businesses dish up. As a business owner or marketing …

2022 NCHA Metallic Cat World Championship Futurity Returns to Fort Worth

By , November 11, 2022

The 2022 National Cutting Horse Association (NCHA) Metallic Cat World Championship Futurity returns to the iconic Will Rogers Coliseum in Fort Worth, Texas, from November 14 through December 10, 2022, with millions of dollars up for grabs in this record-breaking cutting competition. The NCHA World Championship Futurity was established in 1962 in Sweetwater, Texas, and …

FLAIR® Equine Nasal Strips in Horse Racing

By , November 10, 2022

The 2022 Breeders’ Cup World Championships took place Friday, November 4th and Saturday, November 5th at Keeneland in Lexington, Kentucky. Their popular slogan “THE WORLD WILL BE WATCHING” resonated with the team at Achieve Equine, LLC, maker of FLAIR Equine Nasal Strips, as they watched for horses wearing the product. The use of FLAIR Strips …

Horizon Structures Presents Series: Plan For Horse and Human Old Age In Barn Design – Vintage Riders and Vintage Horses

By , November 10, 2022

The passion for horses often lasts a lifetime, both yours and that of your equine partner. Old age creeps up on all of us – well at least those of us lucky enough. It certainly beats the alternative. But along with growing older comes an almost inevitable plethora of challenges. Health and financial are two …

Pony Club Awards Members College Scholarships as Part of Its Commitment to Education

By , November 9, 2022

In its commitment to education, the United States Pony Clubs, Inc. (USPC, or Pony Club) offers a variety of college scholarships and has awarded a total of $7,500 in college scholarships to seven Pony Club members in 2022. These exceptional recipients all demonstrated outstanding achievements in academics, sportsmanship, and leadership through horsemanship. “Our college scholarships …

Martin Collins November Deal on CLOPF® Performance Fiber

By , November 9, 2022

To celebrate the US Dressage Championships and Black Friday, Martin Collins are running a deal for the whole of November on their CLOPF® Performance Fiber.  This cost effective, long lasting, and safe to use performance fiber is proven to improve the stability and structure of a sand arena and is now available at its lowest ever …

Valley Vet Supply Saddles Up for Cowgirl Gathering, Presents $21,500 Added All-Girl Breakaway Roping  

By , November 9, 2022

The cowgirl spirit comes to life this weekend at the Fort Worth Stockyards; visit the Valley Vet team Saturday in the Coliseum Founded in the Flint Hills of Kansas by two veterinarians in 1985, Valley Vet Supply has always embodied the Western way of life. Coming off of a memorable Red Steagall Cowboy Gathering, Valley …

2022 Harness Heroes Sets Now Available

By , November 8, 2022

The 31st edition of the 35-card Harness Heroes trading card set produced by the Harness Horse Youth Foundation is now available! Full-color fronts and backs filled with statistics and information make these cards great educational tools as well as fun to collect! The set features the champions of 2021, both the Dan Patch and O’Brien …

Cavallo Horse & Rider: Carole Herder Presents at Equitana Melbourne November 10-13, 2022

By , November 8, 2022

Cavallo Horse & Rider President Carole Herder (https://www.cavallo-inc.com) will present this week at Equitana in Melbourne, Australia (https://www.equitana.com.au). Join her for her new educational talk and meet with her in the official Cavallo booth. “The famous Equitana Australia Horse Show attracts horse lovers from all over the world,” Herder says. “Educators and presenters at this …

Fractional Interest in Breeders’ Cup Classic Winner Flightline Sells for $4.6 Million at Keeneland

By , November 8, 2022

Innovative auction enabled fans to watch in the Metaverse A 2.5 percent ownership interest in Flightline, who sealed his place among racing’s legends with an 8¼-length romp in the $6 million Breeders’ Cup Classic (G1) on Saturday, sold today at Keeneland for $4.6 million to Brookdale Farm’s Freddy Seitz, who signed the ticket on behalf …

Running in Circles with No Sales?

By , November 7, 2022

By: Ashton Kirkeide, Chief Listener, Black Horse Marketing Are you constantly working and not getting the sales you need? You have the website and social media, but no increase in sales. This is super frustrating! Writing content that converts sounds salesy, but that’s what you need. (Not in the way you think, though!) Enter the …

Relive the Excitement and Five-Star Competition from the 2022 Washington International Horse Show

By , November 7, 2022

The 64th Washington International Horse Show (WIHS) presented by MARS Equestrian™ had a triumphant return to the Washington, D.C. area on October 24-30, 2022, at The Show Place Arena at Prince George’s Equestrian Center in Upper Marlboro, Maryland. This year, WIHS was designated as an FEI five-star event for the first time and featured the …

Excitement Mounts as the Farnam AQHA and Adequan® Select World Kicks Off with More Than 7,500 Entries  

By , November 7, 2022

The 2022 Farnam AQHA World, Adequan® Select World, Adequan® Level 2 and Nutrena Level 1 Champion of Champions for amateur, Select amateur and open exhibitors kicked off October 27 at the OKC Fairgrounds in Oklahoma City.  Approximately 1,300 exhibitors and 1,650 American Quarter Horses competing at this year’s show have a chance at nearly $400,000 …

Cavallo Horse & Rider: Booting Shod Horses During Winter Weather

By , November 6, 2022

Q: My horse wears shoes and tends to get snowballs when walking over icy and snowy ground. I want to keep riding this winter–without the fear of snowballs and slipping. A friend suggested Cavallo Hoof Boots–can I put them over my horse’s metal shoes? Will they help him in the winter months?   Cavallo President Carole …

Not All Equine Charities are the Same – Announcing the Mentor Accreditation!

By , November 6, 2022

This fall marks the start of the 20th Anniversary of the EQUUS Foundation. Founded initially to serve a handful of equine charities located in Connecticut and the New York metropolitan area, the EQUUS Foundation has emerged as the only animal welfare charity in the United States that is 100% dedicated to protecting America’s horses from …

CowBiter: A Gina McKnight Interview with Jesse Karlberg 

By , November 4, 2022

Gina McKnight, Monday Creek Publishing, author, freelance writer, equestrian, blogger, and poet invites readers to explore her international blog, Riding & Writing, about horses, writers, authors, books, cowboys, equestrians, photographers, artists, poets, poems, and more horses. CowBiter: An Interview with Jesse Karlberg –  Archived from the October 2022 issue of Florida Equine Athlete. In the heart of the USA lives Coozie, …

Wild Cards and World Champions at Road to the Horse 2023

By , November 3, 2022

Road to the Horse has created a tradition of showcasing superior colt starters who exemplify the highest principles of colt starting. Year after year, the event brings together diverse talent from across the equine industry to battle it out for $125,000 and the coveted title — World Champion of Colt Starting. The 2023 Championship Competitor …

The Future Shines Brightly For Animals This Holiday Season Thanks to Morris Animal Foundation

By , November 2, 2022

Morris Animal Foundation wants to give animals a brighter future this holiday season with the support of passionate animal lovers everywhere. A two-month campaign, which launched November 1 and ends December 31, will help fuel scientific inquiry, discovery and innovation – the keys to longer, healthier lives for all animals. “Imagine a world where pets …

Beyond Soundness

By , November 1, 2022

Looking at the bigger picture of how my pony feels every day. By Holly Heikkila As equestrians we are very in tune with the day-to-day soundness of our horses and we are always on the lookout for any changes. Every single ride always starts with the same question from my coach, Cathy Inch: “How does …

Achieve Equine, LLC Continues Sponsorship of the 2022 MARS Maryland 5 Star Presented by Brown Advisory at Fair Hill 2022

By , November 1, 2022

October 12-16, 2022 marked the second year for the Maryland 5 Star at Fair Hill event, showcasing four days of world-class competition in dressage, cross-country jumping, and show jumping. Achieve Equine proudly provided a newly designed custom logo FLAIR® Equine Nasal Strip to competitors. The bold black Strip emblazoned with the event’s multi-colored star and …

Equine Guelph Declares November Fire Prevention Education Month  

By , November 1, 2022

ABC’s of Fire Extinguishers – New Barn Fire Prevention Resource from Equine Guelph   Do you have the right fire extinguisher for your barn and horse trailer?  Find out from firefighter, Robert Nagle, in a new video posted on TheHorsePortal.ca/FirePreventionTool. Learn about this and more barn fire safety practices throughout November 2022 as part of Equine …

Horses For Mental Health Joins EQUUS Film & Arts Fest in Sacramento California, December 1 – 4, 2022

By , October 31, 2022

Horses For Mental Health will be joining the EQUUS Film & Arts Fest in Sacramento California, December 1 – 4,  to celebrate the achievements of “Equine Storytellers” through film, literature, podcasting, and art. Horses For Mental Health Winnie Award of $1000 will be presented to a selected filmmaker. Lynn Thomas, Co-Founder/President of Horses For Mental …

Mustang Discovery Ride Project Rides Into California

By , October 31, 2022

Final Leg Of Cross-Country Journey Ends With Mustang Summit in Sacramento CA at The 10th EQUUS Film & Arts Fest Sunday October 30th saw the Mustang Discovery Ride Project cross the Nevada/California State Line, riding into the beautiful Lake Tahoe area with a group of Mustang riders from the area. They will head across the …

Kimes Ranch Athletes Qualify to National Finals Rodeo 

By , October 31, 2022

Seven Kimes Ranch athletes will be competing under the Las Vegas lights this December at the National Finals Rodeo. The newest member of the Kimes Ranch Rodeo Team, Tanner Butner, will be making his NFR debut. Joining Butner in the saddle bronc riding will be his traveling partner, Montana cowboy and four-time National Finals competitor …

AQHA Partners With Cimarron Trailers

By , October 31, 2022

The American Quarter Horse Association is proud to partner with Cimarron Trailers as the official trailer of the 2022 Farnam AQHA and Adequan® Select World Championship Show. The American Quarter Horse Association is pleased to announce that Cimarron Trailers is the official trailer of the 2022 Farnam AQHA World Championship Show and AQHA Select World Championship …

Bosque Ranch Hosts Annual Brazos Bash

By , October 31, 2022

The Brazos Bash, which ran from October 4-17, wrapped up its fourteen-day run at Bosque Ranch. With over 1,600 entries and a payout of $1.5m the event drew an impressive roster of cutting horses and riders from around the World. Sponsors included Big Star Trucking, Community Coffee, Machinery Auctioneers and MD Barnmaster. The Brazos Bash …

The History of Rotational Deworming, its Risk Today, and How to Spur Change

By , October 31, 2022

Veterinarians discuss how to have the conversation with fellow horsemen, who continue its practice  While word may travel fast, change can sometimes happen a bit slower. Such is the case with rotational deworming – an outdated approach that is still used today (albeit less, as studies indicate). The History of Rotational Deworming and its Risk …

Tanner Butner Joins Kimes Ranch Rodeo 

By , October 31, 2022

Kimes Ranch is proud to announce that Tanner Butner is the newest member of the Kimes Ranch Rodeo Team. The native of Daniel, Wyoming qualified for his first National Finals Rodeo in the saddle bronc riding. “I think it will be pretty dang cool to have my whole family there,” he said when asked what …

NEW CATEGORY ON EIE: Expert Saddle Fitters for Your Horse!

By , October 31, 2022

Promote Your Business on Equine Info Exchange Equine Info Exchange is the deepest repository available for information and resources for equestrians! We are constantly working to bring you the best companies and professionals for your needs. We are pleased to introduce a new category for Saddle Fitters. We offer you a list of expert saddle …

Horses and Humans Research Foundation (HHRF) Unveils New Branding

By , October 31, 2022

Horses and Humans Research Foundation (HHRF) has a new look and officially revealed the new logo at Path Intl’ Conference in St. Louis last week. In an effort to help with new outreach opportunities and increase awareness about the facilitated research we support, HHRF received special grant money to undertake this branding project and has …

Horsemanship Radio Podcast: Olympians and Monty

By , October 31, 2022

Positively affecting Horsemanship Radio on the Horse Radio Network, the Equine Network has acquired the Horse Radio Network. The Equine Network the market-leading tech-enabled data and membership services platform to the $130 billion US equestrian industry. The Horse Radio Network is one of the longest running independent podcasting networks in the world. Horsemanship Radio has been one of the top …

Newest Monty Roberts Certified Instructor!

By , October 31, 2022

2022 has been an exciting year at Monty Roberts’ International Learning Center in sunny California! Monty Roberts is entering his 33rd year of demonstrating methods of nonviolent training of horses, both in the saddle and from the ground. Monty and his instructors have helped scores of students gain skills in these gentle methods. Congratulations to Elisabeth …

Athletic Influencer Marketing (AIM) Announces Partnership with Cowboy Entrepreneur, and Lightning Strike Survivor, Scott Knudsen

By , October 31, 2022

Electric Cowboy Today Athletic Influencer Marketing, LLC (AIM) announced its partnership with Scott Knudsen’s Cowboy Entrepreneur brand.  The partnership, Electric Cowboy, LLC, is named after Scott Knudsen’s inspiring story of surviving a lightning strike and going on to a successful career in ranching, speaking, and western-themed media ventures. Scott Knudsen is a 5th generation cowboy and hosts the …

The Foundation for the Horse Announces 2022 Recipients of $75,000 Coyote Rock Ranch Scholarships

By , October 31, 2022

Four future horse doctors currently in their fourth year of outstanding veterinary school performance are the 2022 recipients of $75,000 Coyote Rock Ranch Veterinary Scholarships. The Foundation for the Horse will present their awards Nov. 20 during the American Association of Equine Practitioners (AAEP) 68th Annual Convention in San Antonio, Texas. The scholarship recipients, selected …