American Horse Publications thanks everyone who participated in the 6th AHP Equine Industry Survey.
Horse owners who live in the United States, are 18 years of age and older, currently own or manage at least one horse, and live in the United States were invited to complete the survey. The survey, conducted every three years, gages participation trends and management practices in the U.S. equine industry, identify critical issues facing the equine industry as perceived by those who own or manage horses, and better understand issues on horse health.
Sponsored by Zoetis™ the survey is conducted by the American Horse Publications (AHP). AHP is a nonprofit association that promotes excellence in equine media; members include equine-related publishing media, media professionals, students, organizations, and businesses. Dr. C. Jill Stowe provided consulting services for data collection and analysis to the AHP. Dr. Stowe is a professor of Agricultural Economics at the University of Kentucky. Zoetis, Dr. Stowe, and American Horse Publications have partnered on all six surveys in 2009-2020, 2015, 2018, 2021, and 2025.
This survey is anonymous. When the survey results are tallied, only aggregated results are presented.
The final report and survey supplemental data are only available to the sponsor and the current members of American Horse Publications. Results of previous surveys are available to current AHP members on request. 2025 results will be distributed to the sponsor and members this summer.