2021 AHP Back in the Saddle Conference

AHP Equine Media Conference ~ Irving, Texas ~ September 16-18, 2021

Networking for media professionals who are passionate about horses.

The annual AHP Equine Media Conference includes two days of educational sessions plus special evening events on Thursday, Friday, and Saturday. Networking is key to building relationships in the equine media industry. After a year of social distancing, members are eager to get back in the saddle with the opportunity to meet their peers and friends in person.


(updated 9.12.2021 and subject to change)

For a current list of attendees, login to the Member Center, Register Texas Conference

Keynote Speaker: Barbra Schulte

High-Performance Coach, Educator, Trainer
President/CEO, Center for Equestrian Performance
2020 Equine Industry Vision Award Winner

An Adventure in Becoming

The past 19 months have been grueling for all of us. But amid the abyss of uncertainty, opportunities to flourish abound – if we choose to believe, dig deep, and search for them. In her keynote address, BARBRA SCHULTE shares Eight Adventures in Becoming Mindsets that will inspire you to create careers and lives moving forward that reflect your unique talents and what you love.

Featured Guest Speakers

Jim Jennings, Editor Emeritus. The American Quarter Horse Journal

Transitioning an Existing Breed Publication to a New Level in a Risky Publishing Market

Founding Principal and CEO, Three Box Strategic Communications

Deep Dive Reputation Management Series:
Search Engine Optimization
Data Analytics
Reputation Management

Filmmaker, Photographer, Author, Cinematographer, DP

Combining Photography and Videography into a Sustainable Freelance Business

Quick Primer on Cinematography and Interview Techniques

Access the button below to view information about the Guest Speakers, Presenters, Panel Discussions and their sessions


Not an AHP Member ?

Join AHP in 2021 and attend the conference. Half-year member rates are available online.
Click here to Become a Member.

Register Online for AHP Members Only Event

ACCESS THE REGISTRATION PAGE IN THE MEMBER CENTER.

Login required. Contact Chris at amy.sales@easterassociates.com for assistance.

Fee per Individual Attendee – No onsite registrations will be accepted.

Online prepaid registrations are accepted until Thursday, September 16.


Horsing Around Cowtown Tour Registration

Fort Worth, TexasThursday, September 16, 20219:00 a.m. to 4:00 p.m.
Fee: $50 per person
Optional activity for AHP members and their guests. Limited to 35 registrants.
The deadline date to sign up is September 10, 2021, or until sold out.
The fee includes admission to the National Cowgirl Hall of Fame & Museum and bus transportation to/from Westin Dallas/Fort Airport. Lunch is on your own.
Effective Wednesday, August 18, all staff, volunteers, contractors, and visitors over the age of two must wear a mask over the nose and mouth while indoors at the Cowgirl Hall of Fame & Museum. 

American Paint Horse Association welcomes AHP members to drop by for a tour of their new headquarters while exploring Fort Worth. Times: 12:15-2:30 p.m.

Member login required to register.


Learn how to prepare for the conference.

Additional tips are noted by the yellow post-it in the upper left-hand corner of several slides.
How to Get the Most BANG for Your BUCK at the 2021 Texas Conference [Download PDF]


Registration Fees

AHP Members Only Full Registration

Full registration fee includes all sessions, breakfast, and lunch on Friday and Saturday PLUS events on Thursday, Friday, and Saturday evenings          

$250: Publishing Media, Nonprofit, College Member Staff
$250: Media Professional Member
$350:Business Member Staff  
$125: Student Member

AHP Members Only One-Day Registration (Friday or Saturday)

One-day registration includes all sessions and meals on Friday or Saturday.

$150:Publishing Media, Nonprofit, College Member Staff 
$150:Media Professional Member 
$250: Business Member Staff

Hotel Headquarters

Westin Dallas/Fort Worth Airport, Irving, Texas

Book Hotel Reservations Online
Login to Member Center to access the reservations link when you register. Contact Chris at amy.sales@easterassociates.com for assistance.

Group Room Rates: $129 plus tax.
Cutoff date: August 27, 2021

Airport/Hotel Transportation Options

Dallas/Fort Worth International Airport (DFW) (within 3.2 miles) – DFW Airport hotel complimentary shuttle is available to guests by reservation allowing up to six individual travelers at a time.

Dallas Love Field (DAL) (within 14 miles) – The Westin does not offer a shuttle service. Shared-ride options are recommended.

Complimentary Hotel Self-Parking at Westin

Shipping Instructions to Westin DFW Airport Hotel

Shipments should arrive no earlier than Friday, September 10, and be received no later than Tuesday, September 14.

Ship to:
Christy Andersen, Convention Services Manager
American Horse Publications Conference
Westin DFW Airport Hotel
4545 W. John Carpenter Freeway
Irving, TX 75063
Phone 972.510.2425 
E-mail: amy.sales@easterassociates.com / 386-290-3253


Contact Chris at amy.sales@easterassociates.com for assistance with login or questions.

It is going to feel great to be back in the saddle again!